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The arts and crafts movement began with one man named William Morris. Morris started off going into priesthood then into architecture but it wasn’t creative enough for him so he left to paint with a man named Burne-Jones. He became talented making new typefaces based upon old style typography. Morris was a influential man who inspired many new designers of the period.
Then there was Ruskin. He called upon designers and artists and architects to come forward because of the lack of creativity. He stated that designs were not aesthetic, but rather for purpose. The man i found interesting was actually at the very beginning of the chapter and his name is William Pickering, William sought a deep love for books, and he played an important role in separation of graphic design. He was in control of format design, type selection, illustration and all of his printers. I find him interesting because he was in complete control over every thing he did with his designs. And would stay with them to the end.
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So it began the arts and crafts movement. The arts and crafts movement began with one man named William Morris.But it was Ruskin who inspired the movement he called upon designers and artists and architects to come forward because of the lack of creativity. He stated that designs were not aesthetic any more but rather for purpose. Back to Morris morris started off going into priesthood then into architecture but the job wasnt creative enough for him so he left to paint with a man named Burne- Jones. HE became talented making new typefaces based upon old style typography. Morris was a influential man of his time and he inspired many new designers of this period. But the man i found interesting was actually at the very beginning of the chapter and his name is William Pickering, William sought a deep love for books, and he played an important role in separation of graphic design and the printing process of books. He was in control of format design, type selection, illustration and all of his printers. i find him interesting because he was in complete control over every thing he did with his designs.
one thing i found interesting about this chapter is the fact that designers find a way to improve the way things look even during a time of everything being similiar and factory made.
one question i have is what time do we start moving away from the gothic look?
It seems that their were many Williams during this time! Both of the Williams played an important role in design, typography, graphic design, and book design. I found it interesting that Morris decided to become and artist instead of a clergyman.
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