next 3 designers

The first designer we started with was Stefan Sagameister. He is a designer with guts. Stefan thought out of the box and he barely ever used digital sources. He focused a lot on photography, and inventive use of typography. One example of how he thought out of the box was in a album cover he wrote the lyrics on the artists face and took a picture for the cover.

The next designer we talked about was Clement Mok. Clement was a variety of things he could be considered a "renaissance" man of the modern day. Clement style was focused on geometric lines, bold colors, artistic nature, curves, and hand drawn elements. He was well known for his creation of identity systems and logos.

The last designer was Leo Burnet. Leo made such recognizable images such as tony the tiger and toucan sam. We learned that his identity consists of apples and black pencils. Which relates to his style. He started off with a lot of hand drawn elements and no one thought he would make it in the business which explains why he has apples. The apples are a story of his success because he was told he was going to fail but he didn't so he has apples to remind people that he made it.